Tinzo: digital self-help for people living with tinnitus

Tinnitus affects more people than you might expect – and for some, it can take over their lives. Dutch health startup Tinzo is developing a digital self-help app that provides accessible, evidence-informed support for individuals living with tinnitus and hyperacusis. For founder Koen Broos it’s a deeply personal project, and he’s determined to change the way we approach this often-overlooked condition.

Like many people with tinnitus, Koen encountered confusion and long wait times when he first sought help. “My GP told me just to learn to live with it – but I was 21 and panicking”, he says. After years of struggling with sleep, focus and stress, he eventually found a mix of therapy, information, and practical tools that helped him get back on track. “I wanted to turn that personal journey into something that could help others.”

That’s where Tinzo comes in: a digital platform designed to support people from day one of their tinnitus experience.

Three pillars: education, therapy, and community

What sets Tinzo apart is its holistic, user-centred approach. The app starts with a personal intake that maps out each user’s symptoms, challenges, and goals. Based on this profile, the app recommends exercises and neuropsychological educational content that match their specific needs.

These exercises, grounded in proven methods such as mindfulness, exposure therapy, and cognitive strategies, are curated by Rizwaan Jaggoe, a tinnitus therapist with decades of experience. A built-in community function enables users to connect, share tips and find reassurance in a shared experience. “There are already thousands of people in tinnitus-related Facebook groups”, says Broos. “So, we know the need exists.”

In contrast with to many other apps, Tinzo combines structure, expert input, and empathy. Internationally, some apps offer therapy or education, but rarely both. And there is hardly any app with a strong community aspect. Tinzo aims to offer everything in one place.

A small but complete team

Although Tinzo officially launched in April 2025, the team behind it is already well-rounded. A developer, digital designer & animator, business strategist, clinical neuropsychologist, and a practising tinnitus therapist have joined Koen in his mission. “We cover all angles – technical, commercial and clinical”, explains Broos. What began as a personal initiative quickly attracted others who believed in its potential.

The current focus is on finalising and testing the first version of the app, the MVP, with a targeted user group. The first large-scale test is set for mid-July. Based on user feedback and data, the team will refine the platform ahead of a full launch later this year.

Support from the startup ecosystem

As a young startup – “we were only ten weeks old when we pitched” – Tinzo joined the Business Angel Network Nijmegen (BANN) to seek early-stage funding. The process proved to be a valuable learning experience. “We realised we were still pre-seed: no product, no data, just a prototype and a clear vision. But thanks to the feedback, we now understand what investors need to see.”

Having clinical expert Olav Wagenaar by his side during the pitch made a considerable impact. Together, they were able to articulate both the medical rationale and the business case for the initiative. “We received a lot of praise for our duo approach – science and story, presented together.”

Oost NL also supported Tinzo in sharpening the business plan, validating the market, and substantiating the funding request – crucial steps in moving from vision to viable proposition.

Briskr also played a key role in supporting Tinzo’s development. The team appreciated the trust placed in a digital health concept that focuses on a relatively niche group. Through Briskr, Tinzo connected with mentors, fellow entrepreneurs, and relevant partners.

Looking ahead: more access, better care

Tinzo’s ambitions extend well beyond simply launching an app. The aim is to offer an affordable, widely accessible alternative to current options – some of which cost hundreds to thousands of euros.  By using a low-threshold subscription model, Tinzo aims to empower more people to manage their condition effectively.

In the long term, the team is preparing for B2B integration, which would enable healthcare providers to monitor patients’ progress via the app and tailor their consultations accordingly. The ultimate goal? Integration into the national healthcare system, making tinnitus support a standard part of care.

Until then, Broos and his team are working diligently towards their Q4 launch. With growing anticipation among users, they are committed to delivering a platform that offers clarity, guidance, and a sense of community. “You shouldn’t have to go through this alone – and with Tinzo, you don’t have to.”