Slides and recording Briskr ‘Trends & developments in the medical sector in China’

We organized the Briskr workshop’ Trends & developments in the medical sector in China: business opportunities for the Netherlands on May 31.  This session interactively addressed the Chinese demand for Dutch products and technology and highlighted steps Dutch companies can take in order to do business with China.


Judith van de Bovenkamp, OostNL, kicked off this meeting on the trends and developments in the medical sector in China. She explained how Go4export can support you in doing business abroad. For example export vouchers are available for entrepreneurs, you can participate in a trade mission or visit an international fair. Judiths tip: Learn from the experiences of other entrepreneurs and make use of the international network. this way, you can prepare yourself well in doing business with China.


The second speaker was Nico Schiettekatte, from the Dutch Embassy. He informed us that the ministry can support entrepreneurs who want to do business with China in sectors such as pharma, medical devices & health. And he gave an overview of facts and figures in medical markets. The ministry can help you in finding reliable contacts, partners and events (from contact to contract!). There are several offices of the Dutch government in China to help you on the spot.


In the final part, Reinout van Malenstein, HFG IP Firm Shanghai explained us that it is necessary to register your IP. There are some important things you have to know to protect your trademark in China. There are differences between trademarks and patents in Europa and in China.  You need to register it also in China, otherwise you do not have any protection. Even if you do not (yet) have any trade in China, you have to register in China. As European rights will not work in China.


We closed this workshop with a Q&A and online networking. This is the first in a series of workshops on doing business (far) abroad. More countries/dates will be communicated shortly.

Presentation Judith van de Bovenkamp, Project Manager International, Oost NL

Presentation Nico Schiettekatte, attaché Volksgezondheid, Welzijn en Sport

The recording will follow soon.